Mistakes That Will Damage Your Custom Made Packaging Box (and Your Brand)
When you meet a new client, you dress neatly to give a good first impression. If you show up with a torn shirt and messy hair, the client may immediately lose trust.
Your custom made packaging box works the same way. No matter how good your product is, the first thing customers see is the custom made packaging box. It determines whether someone picks it up—or ignores your brand completely.
Customers notice every detail. If something looks off, messy, or confusing, they may hesitate to buy. Poor-quality custom made packaging boxes can damage your brand and affect sales.
Below are common mistakes you must avoid when investing in custom made packaging box printing in Malaysia.
1. Poor Custom Made Packaging Box Design
Is custom made packaging box design really important? Absolutely.
In Southeast Asia, Honda cars are top sellers—not necessarily because they are the best mechanically, but because their design is attractive, modern, and aspirational.
Your custom made packaging box functions the same way. A visually appealing design helps customers feel confident about what’s inside and makes your product appear superior.
Always work with an experienced designer. A professionally designed custom made packaging box strengthens your brand and makes your product stand out.
2. Using Low-Quality Materials
Just as meeting a client in clean attire shows professionalism, the materials in your custom made packaging box reflect your product quality.
Choose materials that protect your product effectively. Flimsy or easily damaged custom made packaging boxes create doubt and frustration—especially in e-commerce, where parcels may be dropped or mishandled during delivery.
High-quality material ensures your product arrives safely and maintains a premium image.
3. Excess Packaging
In Malaysia, car dealers often add unnecessary accessories to make buyers feel they are getting more value. But too many extras can lead to complications later.
Custom made packaging boxes are similar. Adding unnecessary layers, inserts, or materials increases cost, creates waste, and harms the environment.
Use only what is necessary. The main purpose of your custom made packaging box is to protect the product, not overwhelm it.
4. Hard-to-Read Labels
Readable text is crucial for any custom made packaging box.
Fonts below 5 points are usually too small to read after printing. Customers should not need a magnifying glass to understand your product information.
Make sure:
product names are readable
selling points are visible
mandatory information is clear
barcodes are large enough for cashiers to scan
Clear labels help customers make faster decisions and improve the overall user experience.
5. Typo and Translation Errors
Many custom made packaging boxes contain spelling mistakes or inaccurate translations. Reasons include:
Poor English
Rushed timelines
Designers relying on Google Translate
Packaging requiring English, Malay, and Chinese text
Typos make your brand look unprofessional. Always have multiple departments check every word before sending your file for custom made packaging box printing in Malaysia.
Error-free packaging builds trust and credibility.
6. Unclear Messaging
Is your product easy to understand from the package?
Colourful custom made packaging boxes can sometimes confuse customers. For example, detergent boxes might resemble candy packaging if the visuals are too playful.
To avoid misunderstanding:
keep your messaging simple
make product information clear
use images that truly represent the product
Clear messaging prevents customers from feeling misled.
7. Misrepresentation
Some Malaysian brands exaggerate features to attract buyers. But when customers realise the claims are false, trust is lost permanently.
Over-promising is one of the fastest ways to damage your reputation. Always be honest with your product claims.
8. Difficult-to-Open Packaging
People want convenience. If your custom made packaging box is difficult to open—requires cutting, twisting, or too much effort—customers will feel annoyed.
Even the most beautiful custom made packaging box cannot save a bad user experience.
Make sure the structure is simple, practical, and user-friendly.
9. Ignoring Sustainability
Sustainability is increasingly important in Malaysia and Southeast Asia. Issues like haze, pollution, and forest clearing influence customer expectations.
Many consumers now prefer recyclable, eco-friendly, or biodegradable packaging.
Using FSC® certified printing for your custom made packaging box is one of the strongest ways to show commitment to the environment. FSC® ensures your paper comes from responsibly managed forests.
Benefits include:
reduced environmental impact
stronger brand reputation
increased trust from eco-conscious customers
alignment with international standards
Eco-friendly custom made packaging boxes are not a trend—they are the new standard.
Wrapping up
A custom made packaging box is more than a container—it’s a marketing tool that shapes customer perception and trust.
To improve your brand reputation, avoid mistakes such as:
poor design
low-quality materials
excess packaging
unreadable labels
spelling mistakes
unclear messaging
misleading claims
difficult opening
ignoring sustainability
A well-designed, durable, user-friendly, and FSC® printed custom made packaging box enhances your product value and encourages repeat purchases.
For professional custom made packaging box printing in Malaysia, contact Uniquelink today. We specialise in FSC® certified, eco-friendly, and high-quality custom made packaging boxes that help your brand grow.
Visit our website or reach out to discuss your packaging needs.