I remember having a meeting with an International company. The client took out his name card and brochure and asked me why the logo colour are different. I told the client that they are printed by two different printing companies. That is why the colour is different. In Malaysia, logo colour not consistent is quite…
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Many ask me what is the difference between digital printing and offset printing. I will answer in a very simple way. One is instant noodle, the other one is a well cooked meal. Why do I say that? If you have to print 50 pieces of A4 size leaflets, you can go to any printing…
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Remember many years ago, one night we were rushing a packaging box printing for our client. We invited the designer to drop by our factory and have a look at the printed colours. The designer took out his powerbook, compare the printed colour with the colour on the screen and question why the colour were…
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‘Gable’ is not a common word used In Malaysia. If you say gable box packaging, probably no one will known what it is. But if you say food packaging with handle they will know what packaging you are talking about. The gable box packaging is made of cardboard and has a square bottom with a…
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What is vanishing? How to do spot varnish? Why do spot UV? These are some of the questions we usually get for packaging box printing. Most will say that you need to use print coating to protect your packaging box from smudges, scratches and finger prints. But by using print coatings you can also make…
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Advertising is a very expensive exercise. To do billboard, magazine advertisements, up to using social media such as Facebook, Goggle ads are all very costly. Imagine when a customer leave with your paper bag, they will take your bag to do other shopping and many will notice your brand on the paper bag. These will…
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Prepress, also known as colour separation in Malaysia, is a vital stage in the printing process. Historically, it referred to the process of preparing artwork for printing by separating colours into the four components of CMYK – Cyan, Magenta, Yellow, and Key (Black). This separation was necessary for offset printing, where each colour was printed…
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When you meet a new client, you dress appropriately to make a good impression. Showing up untidy, with a torn shirt and messy hair, would likely leave a negative impact. The same goes for product packaging. No matter how good your product is, the first thing customers notice is the packaging box. The look and…
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To make your product stand out on the shelf, many consider options like Spot UV or embossing effects to add emphasis to the packaging box printing. These finishing touches can enhance its appearance, helping your box catch the eye among competitors. But beyond aesthetics, the right finishing should also convey the value of your product…
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Malaysians love to share their opinions — from politics, city traffic, and Internet speed to the products they buy. Almost everything ends up online, especially on social media platforms like Facebook and TikTok. During the Covid-19 lockdown (CMCO), many consumers shifted their shopping habits to online platforms. Statistics show that e-commerce in Malaysia grew by…
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